Marshall McLuhan with a futuristic car concept.

The Medium is the Message: McLuhan’s Timeless Quip Takes Flight in the Age of Drones and Flying Cars

First, let’s buzz into drones. These whirring wonders are the ultimate remote control for reality, turning pilots into armchair adventurers and warfare into a video game. Sensory-wise, drones extend our eyes and ears into the ether, but they numb our other senses in the process. Drones extend our vision to god-like heights, but they amputate the tactile terror of being there.